Applied Imaging Announces Exclusive Partnership with Grand Rapids Gold

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GRAND RAPIDS, Mich. – Applied Imaging is proud to be the “Official Solutions Partner” of the Grand Rapids Gold, an NBA affiliate of the Denver Nuggets. This partnership extends for the 2021-22 NBA G League season.

The partnership includes exclusive advertising opportunities, logo usage, social media promotion, and Applied Imaging logo and ad visibility during game days. It also includes courtside seats where Applied Imaging may treat guests to a VIP experience.

“We are thrilled to be working with the Grand Rapids Gold. It’s exciting to see our city come to life during the season. Applied Imaging is proud to be a partner of this franchise and working with Grand Rapids Gold to make a difference in the community,” said John Lowery, President and CEO of Applied Imaging.

“Our team is excited to have Applied Imaging as part of our home team,” noted Kyle Kwaske, Director of Sales for the Grand Rapids Gold. “Their partnership off-court ensures our success on-court, and we’re grateful for their commitment to elevating the basketball experience in our community this season.”

Grand Rapids Gold, founded in 2006, moved to Grand Rapids in 2014 after being purchased by the SSJ Group. Being recognized by the Sports Business Journal as being the best in America for minor league sports, it’s no surprise this Denver Nuggets affiliate chose West Michigan’s DeltaPlex Arena as their home. The Gold is known for their NBA G League Attendance, ranking Top 5 by drawing more than 3,000 fans for each game.

About the Grand Rapids Gold

The Grand Rapids Gold are a member of the NBA G League and affiliated with the Denver Nuggets. The organization is committed to providing an elite level of basketball to the West Michigan community, while also investing in and contributing to the West Michigan community. The team is owned by SSJ Group LLC. For more information about the organization, visit www.nbagrandrapids.com and follow the team on its social media channels.

About the NBA G League

The NBA’s official minor league, the NBA G League prepares players, coaches, officials, trainers and front-office staff for the NBA while acting as the league’s research and development laboratory. Featuring a total of 29 teams with 28 teams having direct affiliations with NBA franchises ahead of the 2020-21 season, the league offers elite professional basketball at an affordable price in a fun, family friendly atmosphere. A record 45% of all NBA players at the start of the 2020-21 season boasted NBA G League experience. In fostering the league’s connection to the community, its teams, players and staff promote health and wellness, support local needs and interests, and assist in educational development through NBA Cares programs.

About Applied Imaging

Applied Imaging was founded in 1987 by John and Sandy Lowery of Grand Rapids, Michigan. With over 450 employees and 13 offices in Michigan, Florida and Northern Ohio, Applied Imaging is in the business of streamlining your processes. Applied Imaging helps organizations achieve their desired efficiency and productivity goals. Applied Imaging offers office technology – from copiers to workflow to IT, and everything in between. Find us at appliedimaging.com.

Sheila Keller, Marketing Strategist

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