Dimensional Weight – What is it and how does it affect me?

DID YOU KNOW? On June 23, 2019, the USPS®  started using dimensional weight instead of actual weight to calculate the price of packages for Priority Mail® and Parcel Select.  What is dimensional weight, you ask?  According to the USPS,  “Dimensional Weight refers to how much space a package takes up in a truck or an […]

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6 Direct Mail Message Strategy Ideas

The following post was originally published by Target Marketing. To read more of their content, subscribe to their newsletter, Today @ Target Marketing. Direct mail messaging strategies work when they’re simple, unexpected, concrete, credible, and filled with emotion and stories. Here’s how to create them. The best direct mail marketing is able to communicate your message in a way […]

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Meet the Océ Colorado 1640!

Canon’s Large Format Solutions project team offered customers around the world an opportunity to participate in this exciting challenge. 5 Print Service Providers were chosen representing Japan, the U.K., Australia, Canada, and the U.S. All of them performed this challenge and ended up with one result…WOW! What does this prove? It proves that the Océ Colorado […]

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“Hey, I didn’t know we could do that!”

How cool is that when you can offer your customers the opportunity to do something they didn’t even know was possible? It’s not just that Wide Format equipment now fits the printers’ business models. It’s that there is still much untapped opportunity. With the ability to print on pretty much any substrate, you can do […]

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